Symphonic Stories is in the business of elevating others, so they wanted a brand identity that wouldn't steal the show. As such, we chose a minimalistic-while-broad strategy that balanced consistency and variety by using a restricted typography palette with a rich, multi-tiered color system. This approach allows the brand to seamlessly shift between different levels of formality and energy.

The logo for Symphonic stories is based off of the font Young Serif by Bastien Sozeau (available through Google Fonts) with a custom double-"o" ligature. The ligature is intended to resemble a tie between two whole notes.